It is Mental Health Awareness Month, so let’s talk about mental health in the workplace. It’s a crucial thing to consider, especially for small business owners who tend to work very closely with their team members. Mental health isn’t a topic we can ignore. One survey shows that 20% of U.S. adults experience some symptoms […]

Employee engagement has been a hot topic over the last few years, especially with the growing popularity of online businesses and remote work. And employee engagement also plays a big role in hiring and employee retention. The bottom line is — the more invested your employees are in your business, the more space you can […]

What’s your motivation as an entrepreneur? Most of us decided to take this route because we were tired of life in big corporations. We didn’t want to continue working in toxic cultures with narcissistic bosses, problematic hiring practices, and workaholic expectations. We wanted to do things differently! We wanted to do better! As entrepreneurs and […]

What does it really mean to create an inclusive culture in your business? It’s a critical question, especially if it’s important to you to support progress and fight discrimination in your industry.  You and your business aren’t bound to the discriminatory policies and biases that are unfortunately still rampant in the corporate world. Let’s talk […]

How do you write a good job description? What criteria should you use to choose a candidate? Can you DIY your hiring or is it better to work with a recruiter? These are just a few of the hiring questions I hear all the time from my clients.  And I get it — hiring is […]

Do you really need a bunch of HR documents for your business? And if so, how do you know which ones you need? Today, I’m excited to share my conversation with none other than my right-hand woman, Kiley VanGilder! Kiley has helped me build Paradigm from the ground up, and she’s the expert that our […]

What does it really look like to go from being a freelance creative to an effective CEO of a creative-focused business? How do you build the work culture you want? And how do you balance your detail-oriented personality with the need to let your team members have ownership of their responsibilities? I cover all those […]

Does growing a small business ever come to mind, or has that been way off in left field? Where do you really want to be in your business? That’s the first question you need to answer before you decide to scale and hire a team.  You might love working in your niche and getting a […]

As small business owners, sometimes it seems like all we do is plan and map out timelines for our business. Hiring is no different! There are a lot of steps that come before and after the initial hiring process that contribute to a successful hiring strategy, but once you get going, and you run through […]

By Kiley Van Guilder What is the difference between attraction and outreach recruiting? Let’s break it down for you! Attraction Recruiting Put simply, attraction recruiting is building a presence as not only a company or business known and recognized by clients and others for products or services you provide, but an intentional establishment as an […]