October 24, 2024
Working in the wedding industry might sound romatnic, but it’s far from a fairytale. This week, we’re joined by seasoned wedding pro and successful agency owner Adrienna McDermott, who’s sharing her business and marketing insights on what building a wedding business really takes.
Through her company, Ava and The Bee, Adrienna and her team help clients with building a wedding business by strategically marketing themselves and building a lasting presence in an industry that’s infamous for burnout.
Adrienna’s journey to the success she’s found today (she may be humble, but we’ll brag for her!) is a lot like a lot of ours —winding, full of unexpected twists, and filled with valuable lessons. And lucky for us, she’s sharing some of those gems in this episode.
Wedding Business & Marketing Insights, like:
🔔Why a Tinder date does not make a good floral assistant, but a smart hire does
🔔Why only marketing yourself on Instagram is like having the nail but missing the hammer (plus other insights on why you need holistic marketing)
🔔Why building a team and treating your people right isn’t just for your own growth, it’s actually something you do for your clients
Oh, and I even share my own personal wedding nightmare, which perfectly illustrates how impactful wedding professionals can be – if they’ve got the right support in place.
There’s so much I want to highlight about this episode, from marketing wisdom to wedding industry-specific insights to Adrienna’s relatable journey from solopreneur to agency leader. No matter what industry you’re in, I promise there’s something here for you.
Give it a listen and let me know what resonates with you – I’d love to hear your thoughts!
Listen Now
Links Mentioned
Find Ava & The Bee and all their incredible resources at: https://avaandthebee.com/
